The first think you see is the Dashboard.
The dashboard has two sections, a section with totals and a section with shorts cut to the pages assigned.

Totals Section
Orders – total number of orders made
Total Sales – total sales made
Reserved – total orders reserved
Reserved Sales -total sales reserved
Assigned Pages
Under the assigned pages you have the page name and category and three buttons with Messages, Settings and a Open in Facebook.
Name – the name of your Facebook page (coming from Facebook)
Category – the category of your page (coming from Facebook)

You need to setup the messages that your customers will get once they comment in a live event or post. Read more here

Before going live or creating a comment sale you need to fill out the settings.

Jump to your Facebook page.